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About Pure Energy
Pure Energy is the premier installer of premium quality solar systems in Lubbock, Texas, founded in 2014 by Justin Griffith. Recognizing a need for superior customer experiences and products in the solar industry, Pure Energy has since grown exponentially in size and reputation. Today, Pure Energy is the leading installer of quality PV solar systems in Lubbock and has expanded its operations to serve several other markets across Texas.
Committed to providing the best customer experience, Pure Energy has invested heavily in support and customer care resources to ensure consistent, dependable service for decades to come. Our dedication extends beyond the installation phase; our experts are trained to service and support your system whenever needed. At Pure Energy, every customer becomes part of our family, and our goal is to be the top installer in every facet of our operation.
In 2024, Pure Energy broadened its offerings to include roofing and electricity services in the Lubbock area. With the opening of our roofing department, we are fully equipped to handle all aspects of ensuring proper protection over your home. As a certified electricity broker for Lubbock Power and Light residents, we assist customers in finding the best rates for their homes or businesses in the deregulated market. We are thrilled to meet the demand for roofing services and to offer electricity brokerage services, further enhancing our ability to serve our customers' needs comprehensively.
Experience a better way to bring clean, efficient energy to your home or property by reaching out to your local Pure Energy representative today!
Vice President
Rob Dickson
Welcome to the world of solar energy, where Rob Dickson (right), a Texas Tech graduate with a Bachelor of Science, is a prominent figure in the field. Rob's journey in sales and management, particularly in in-home security, has equipped him with expertise in operations management, customer service, and strategic planning.
In late 2017, Rob recognized an opportunity to help his community save the environment and boost their finances by venturing into solar energy. He initiated the opening of the Lubbock market to solar energy and later merged his startup with Pure Energy in late 2018, ascending to the Vice President position.
On a mission to bring solar to every homeowner and business in West Texas, Rob engages with clients, aiming to break down the benefits of solar and ensure they fully understand the impact a system on their home could have.
Guided by core values of integrity, transparency, and accountability, Rob ensures every interaction with a client is genuine, with their best interests in mind. His favorite team activities include quarterly trips, Friday meetings at Golf Suites or Main Event, and the annual awards ceremony every November.
Outside of work, Rob finds joy in family time, sports, and cars. Always seeking to improve the solar process in Lubbock, Rob recently launched initiatives with Delta Construction for roofing assistance and collaboration with TXU Energy to provide the best electricity rates and plans.
Join Rob and the Pure Energy team on the journey towards a sustainable and cost-effective energy solution for your home or business in West Texas.
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