Energy Deregulation is Coming to Lubbock!

Today, energy users in many states can choose their energy provider, but that hasn't been the case for Lubbock Power and Light residents. For decades every residential and business electricity user in Lubbock could only buy power from Lubbock Power and Light. Energy deregulation will restructure the energy market to eliminate the monopoly, increase competition, lower costs, and improve service. Soon, Pure Energy will be able to help you in a competitive energy market with options for rates, terms, and product offerings to best suite your needs.

Having the option to choose your electricity provider will allow you to find the best rates and plans that will fit your specific needs. Pure Energy will be pairing up with the highest rated energy providers in the area to and cater our offerings to best benefit you and your home or business. We will be able to present you with the best energy provider for your current setup. 

The last update we have received has told us that Pure Energy will be able to start offering you new plans and options in early 2024. The plans will go into effect sometime in Q1 or Q2 of 2024. We will continue to update this page as we receive more information. 

Customers that have solar installed by Pure Energy will greatly benefit from deregulation in Lubbock. Many electricity providers that we will be working with will start offering energy buyback. When your solar system produces more electricity than your home is using, the excess flows back onto the grid to other users. With a “buyback” electric plan, that earns you bill credits or cash. This means some providers will offer plans with credits that carry over each month to cover high electricity months or they will provide you with a check for the electricity you overproduced that month. Lubbock Power and Light currently only offers net-metering, which only tracks electricity on a month by month basis and doesn't allow for any carryover or cashback. 

Now would be a great time to seriously consider scheduling a consultation with us through the form below. While you don't need solar to take advantage of deregulation, the option to own your electricity and take the opportunity to receive monthly credits or cashback is still our recommended route. We will still be able to provide you with a list of the best providers in the market to save you money along the way even if you choose to not have a solar system installed by us.